Sony 'struggling' to get publishers to back Vita

Sony has admitted it is struggling to get third-party publishers to support the PlayStation Vita.

Sony Worldwide Studios president, Shuhei Yoshida, told OPM that convincing publishers to make games for the handheld is challenging.

Yoshida said Sony is, "having a more difficult time than [they] had anticipated in terms of getting support from third-party publishers".

Despite this he said that Sony is, "very happy with the hardware and platform" and claimed the Vita is, "an amazing gaming experience".

Yoshida added: "Because of the growth of the social/mobile sector, lots of opportunities are being presented to publishers to choose from, and because the social/mobile side is the growing sector in terms of the business now, they are very quickly shifting their development resources to be part of that growing market."

Yoshida remains upbeat about the handhelds future performance.

"It's very easy to develop content on PS Vita. More content and more games is the number one priority that we have to realise Vita's potential."

Sony recently announced that sales across all its handhelds and consoles were down.